Landing 200+ podcast interviews taught us 8 brutal truths

At PodWritten, we’ve landed over 200 podcast interviews for health and wellness brands looking to increase online visibility, launch books, and generate leads. Over the past year, those interviews have taught us a lot. If you’re pitching yourself, or even considering it, here are 8 hard-earned truths about securing interviews on top health and wellnessContinueContinue reading “Landing 200+ podcast interviews taught us 8 brutal truths”

Paid ads vs. podcast appearances: Where to focus your resources

A few months ago, a wellness founder shared her story with us. Her functional blends were flying off the shelves in New Zealand, driven mostly by paid ads. The numbers were impressive. Her growth was fast, and she was setting her sights on the US market.  But even with that kind of success, she wantedContinueContinue reading “Paid ads vs. podcast appearances: Where to focus your resources”

How long until podcast guesting pays off

Getting featured on a podcast feels exciting. You show up, share your story, and suddenly you’re in the earbuds of hundreds and thousands of people. But after a few interviews, two questions inevitably pop up: “How long does it take to see results from podcast guesting? How many podcast interviews do I actually need beforeContinueContinue reading “How long until podcast guesting pays off”

Do podcast guests get paid or pay to be on podcasts?

One of the top questions on Google about podcast guesting is: “How much do podcast guests get paid?” It’s a fair question, especially if you’re used to seeing experts get paid for speaking gigs, panels, or conferences. The reality is that, in most cases, podcast guests don’t get paid. But here’s the twist: Sometimes, guestsContinueContinue reading “Do podcast guests get paid or pay to be on podcasts?”

One interview. Hundreds of new followers. Skyrocketed visibility 

We booked our client on the #1 podcast for Health & Fitness on Ireland’s Apple Podcast Charts. Here’s what happened next: His own podcast jumped from #17 to #7 in this category on the Apple Podcasts chart in Ireland The episode hit #1 on Apple Podcasts and stayed #2 even after 6 days +450 newContinueContinue reading “One interview. Hundreds of new followers. Skyrocketed visibility “

Want to get more leads from your podcast interviews?

Most people waste their podcast interviews. They show up, share their story, and hope someone in the audience magically turns into a client. No follow-up, no clear strategy, just wishful thinking. But that approach? It rarely works. Today, I’m gonna show you why most people get ZERO leads from podcasts and how to fix it.ContinueContinue reading “Want to get more leads from your podcast interviews?”

How to get booked on podcasts: Expert tips for beginners

I want to get booked on podcasts, but I don’t know where to start If you’ve recently discovered the benefits of podcast guesting and want to get booked on podcasts but feel a bit lost on where to begin, start by asking yourself:  Why do I want to be a podcast guest?  What topics doContinueContinue reading “How to get booked on podcasts: Expert tips for beginners”

Being a podcast guest: What health and wellness businesses must know

What is podcast guesting? Benefits of being a podcast guest for health and wellness businessesHumanize your brandGenerate new leadsAttract and strengthen investment opportunitiesLeverage the host’s social media presenceGet backlinks and improve SEOCreate long-form content that demonstrates valueCreate different types of content easilyMisconceptions about being a guest on podcastsMyth #1: Without strong connections with hosts, you can’tContinueContinue reading “Being a podcast guest: What health and wellness businesses must know”

10x your results: How to get booked as a podcast guest

Did you know that in 2023, podcasters received 45% more pitches from PR firms compared to the previous year, according to The Propel Media Barometer? The reason behind this surge lies in the numerous advantages of being a podcast guest, such as establishing authority, building trust, enhancing online presence, and driving sales. However, there’s aContinueContinue reading “10x your results: How to get booked as a podcast guest”

Being a podcast guest vs. creating your own podcast: Which is right for you?

Did you know that for the first time in history, Americans are listening to more on-demand audio (like podcasts and music services) than live, linear audio (like radio), according to data from Edison Research?  With so many listeners tuning into on-demand audio, there has never been a better time to get into podcasting. However, whenContinueContinue reading “Being a podcast guest vs. creating your own podcast: Which is right for you?”