Although search engine optimization (SEO) has been the go-to strategy for increasing website traffic, it’s time for businesses to rethink their investment in it. This is because, with AI Overviews, Google can now provide direct answers to queries, which might impact user behavior and lead to an increase in zero-click searches. To stay ahead andContinueContinue reading “Afraid AI Overviews will impact your web traffic? Here’s what to do about it”
Category Archives: Blogs
Being a podcast guest: What health and wellness businesses must know
What is podcast guesting? Benefits of being a podcast guest for health and wellness businessesHumanize your brandGenerate new leadsAttract and strengthen investment opportunitiesLeverage the host’s social media presenceGet backlinks and improve SEOCreate long-form content that demonstrates valueCreate different types of content easilyMisconceptions about being a guest on podcastsMyth #1: Without strong connections with hosts, you can’tContinueContinue reading “Being a podcast guest: What health and wellness businesses must know”
10x your results: How to get booked as a podcast guest
Did you know that in 2023, podcasters received 45% more pitches from PR firms compared to the previous year, according to The Propel Media Barometer? The reason behind this surge lies in the numerous advantages of being a podcast guest, such as establishing authority, building trust, enhancing online presence, and driving sales. However, there’s aContinueContinue reading “10x your results: How to get booked as a podcast guest”
Being a podcast guest vs. creating your own podcast: Which is right for you?
Did you know that for the first time in history, Americans are listening to more on-demand audio (like podcasts and music services) than live, linear audio (like radio), according to data from Edison Research? With so many listeners tuning into on-demand audio, there has never been a better time to get into podcasting. However, whenContinueContinue reading “Being a podcast guest vs. creating your own podcast: Which is right for you?”
Get clients as a nutritionist
Key takeaways: Podcast guesting is an effective way to attract clients as a nutritionist. Ali’s collaboration with PodWritten led to 22 interviews within six months, yielding direct client gains, vital networking opportunities, and message refinement. The success of your podcast interviews depends on various factors, including connecting with the right audiences, your storytelling skills, andContinueContinue reading “Get clients as a nutritionist”
8 inspiring women leaders in the health and wellness space you should follow
Did you know that women make up over 70% of the global healthcare workforce, but they hold only 25% of leadership positions in healthcare in the US and Canada? Despite their relatively small representation, female leaders are reshaping the health and wellness industry and paving the way towards a healthier future for all. This isContinueContinue reading “8 inspiring women leaders in the health and wellness space you should follow”
Sell out your retreat: Why podcast guesting is an effective strategy
Wellness tourism is booming, with consumers increasingly willing to travel for unique experiences aimed at enhancing their health and longevity. In fact, the industry is projected to reach $1.3 trillion by 2025. As more companies are riding the wave, the market is flooded with diverse wellness offerings, ranging from sleep therapy and guided meditation toContinueContinue reading “Sell out your retreat: Why podcast guesting is an effective strategy”
Sell more books with podcast guest appearances: 5 key steps
Amazon’s marketplace is being inundated with books almost entirely generated by AI. That’s why authors looking to make a splash with their upcoming book have no choice but to be prepared to launch into a market with more competition than ever before. The good news is that a podcast guest tour can help you gainContinueContinue reading “Sell more books with podcast guest appearances: 5 key steps”
Building your podcast audience with these tactics
If you’re struggling for ideas on easy ways to boost your podcast growth, you’re going to want to listen to this episode. Joining us for a direct and honest conversation on Mics to Millions, we speak with Dr. Lucy Burns, one of the two hosts behind the Real Health and Weight Loss Podcast. She sharesContinueContinue reading “Building your podcast audience with these tactics”
Stepping into public speaking through podcasting
Strong communication skills, captivating storytelling, and a willingness to prepare and practice are all valuable components that make up a talented podcast host. If you’re a host who possesses these skills and has what it takes to build an audience through podcasting, public speaking opportunities could be the next step to level up your businessContinueContinue reading “Stepping into public speaking through podcasting”