“I would never go to any other podcast booking agency than PodWritten.”
When Kelly Smith, a global yoga and meditation teacher, wanted to build a strong online presence and promote her online courses, she knew podcast guesting was a powerful strategy. But with two young kids and a busy business to run, she didn’t have time to handle outreach herself.
She contacted PodWritten because she needed a team she could trust to handle everything and deliver big results.
Key highlights
“I was blown away by the number of podcasts I was booked on and how intentional PodWritten was with every pitch.”
Kelly’s wins with PodWritten
- Secured 21 podcast interviews in 6 months
- Featured on top-ranking podcasts, including:
- ADHD Women’s Wellbeing Podcast (2.5 million total downloads)
- The Brian Keane Podcast (100,000+ monthly listeners & 500,000+ followers across social media platforms)
- ADHD for Smart Ass Women (200,000+ monthly listeners)
- The Flipping 50 Show, ranks in the top 0.5% out of over 4 million podcasts worldwide.
- Invited back as a repeat guest on the Relationship Renovation Podcast (600,000+ total downloads)
- Landed a speaking spot at an exclusive online summit for yoga teachers
“I cannot recommend PodWritten enough. They took on my project immediately, and I was very impressed by how quickly I saw results.”
The PodWritten difference
Kelly was amazed by PodWritten’s hands-on approach and constant communication:
“I never felt like there was any lapse in communication. I knew they were always watching how pitches performed, thinking about what other shows I could fit best on. The whole process felt so personal, and that’s what made the biggest difference.
I loved the data reports that they sent, the interview preps are amazing, and it took so much off of my plate and also my mental load.”
Strategy
“I run a business, but I’m also the primary parent to two little kids. Delegating is usually hard, but with PodWritten, I handed over my goals, and they just took care of everything.”
Kelly came to us with two clear objectives, and we built targeted strategies to achieve both:
Promoting her online course:
To drive enrollment for her Meditation Teacher Training, we focused on yoga teachers. By strategically targeting niche yoga and meditation podcasts, we ensured her message reached those most likely to convert.
Expanding her podcast audience:
For her podcast, Mindful in Minutes, we identified key listener groups who would deeply connect with her meditations, including moms, individuals with ADHD, women navigating midlife, and people looking to improve their mental health.
Why choose podcast guesting to build a strong online presence
Kelly previously turned to podcast guesting to promote her book. This time, she wanted to increase her online presence after taking a break following the birth of her second baby.
What brought her back to podcast guesting? The power of real connection.
With all the AI-generated noise, cookie-cutter content, and endless scrolling, podcast interviews feel refreshingly human.
After all, podcast guesting gives health and wellness businesses space to share their story, speak from the heart, and connect with people who truly want to hear what they have to say. As a result, brands can build meaningful relationships with new audiences.
Conclusion
By trusting PodWritten to manage the process, Kelly expanded her reach, promoted her offers, and grew her audience—all while focusing on her family and business. If you’re serious about building a stronger online presence and driving meaningful connections, let our team make it happen for you.
About Kelly Smith
Kelly Smith is a global yoga and meditation teacher, author, E-RYT 500/ YACEP, founder of Yoga For You, and the host of the top 0.01% Mindful in Minutes (23 million downloads) and Meditation Mama.
Kelly believes that there is no one-size-fits-all approach to yoga and meditation and encourages her students to find their own personal practice, listen to their bodies, and find inner joy by accessing their most authentic selves. Kelly is best known for her guided meditation, yoga nidra, and restorative yoga practices that she has been sharing since 2016 on her podcasts and books.